Brandyard Category Intelligence Series·VOLUME 2·EXPECTED OCTOBER 2026
Die Attach and Underfill Adhesives
Expected publication: October 2026
Volume 2 extends the Category Intelligence Series with the same five frameworks and seventeen-section structure applied to Die Attach and Underfill Adhesives. It is in production now.
Brandyard
Category Intelligence Series
2
Vol. 2
Die Attach and Underfill Adhesives
Cover in production
Get notified the day Volume 2 publishes, plus receive Volume 1 now as a bonus to establish your analytical baseline.
About this volume
Volume 2 extends the Category Intelligence Series with the same five frameworks and seventeen-section structure applied to Die Attach and Underfill Adhesives. It is in production now.
Like every volume in the series, it will apply the same five analytical frameworks and the full seventeen-section structure — from category definition and incumbent mapping through to the pipeline opportunity model and methodology. Scores publish with the volume.
In the meantime, Volume 1 (Surface Modification) is available now and is the baseline the rest of the series references.
About the author
Stephen Sowinski
Founder, Brandyard · Creator of Paxelo
Thirty years of C-suite marketing leadership across energy, semiconductor, PCB manufacturing, and advanced materials — and roughly $800M in revenue driven for technical B2B companies.
Two ways forward
Ready to apply this to your own category?
Book a 20-minute strategic call
A direct conversation about your category, your visibility gap, and where the pipeline is hiding. No pitch deck.
Learn more about the Personal Audit
A category intelligence audit built for your domain — the same methodology behind the series, applied to your business.